Content distribution. How to boost it?

Content marketing is one of the most popular and effective marketing techniques nowadays. No wonder why 91% of B2B marketers are planning to use content marketing in their strategies. Articles, podcasts, and videos that marketers create, should be valuable for the company’s target group. Only a piece of content tailored to customers’ needs can bring […]

How to create powerful CTAs? A guide for beginners

Every now and then marketers have to come up with CTAs that supposed to increase their campaigns’ effectiveness. It will differ depending on the purpose, but the goal of using CTAs is always the same: to trigger the customer’s action. How to write effective CTAs and make the most of your marketing strategy? Read on […]